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Sazerac Introduces “The Spritz” New Ready-To-Drink Cocktails
July 19 | 12:00 pm - 3:00 pm
Every season can be The Spritz season thanks to a new, ready-to-drink cocktail offering from Sazerac Company. Inspired by the classic namesake cocktail, The Spritz is light, refreshing, and sophisticated…a little bit sweet, a little bit bitter and perfectly bubbly on the palate. Intentionally crafted using quality ingredients and featuring three delectable, authentic flavors with just 80 calories per serving, The Spritz offers drinkers a guilt-free indulgence without compromising lifestyle or taste.
“The Spritz was designed to evoke that sunshine-on-your-face-not-a-care-in-the-world feeling synonymous with kicking back and enjoying a refreshing, bubbly beverage. With The Spritz, we’re declaring that ‘spritz season’ should be a state of mind,” remarked Lauren Selman, Director of Global Growth & Innovation at Sazerac. “Many ready-to-drink offerings don’t deliver on both flavor and style, but The Spritz does. Nailing the taste experience was a critical part of our creation process, and we’re confident even the most seasoned spritz connoisseurs will be reaching for The Spritz all summer – and beyond.”